Amanyathelo okucwangcisa izicwangciso

Ukuba inkampani yakho ilandela umgaqo wolawulo olucwangcisiweyo, kunzima ukugxininisa ukubaluleka komsebenzi walo wokucwangcisa ngobuchule - lo ngowomnye wemisebenzi ephambili. Ukusebenza kwintlangano enjalo kunika umqondo wokuzinza, kuba zonke izenzo zakho ziyalwe, zonke izicwangciso zenzelwe umphumo ocacileyo. Ingumntu obonwabaluleke kakhulu, wonke umsebenzi (kwaye uquka) kuxabiso.

Iinjongo kunye neenjongo zesicwangciso socwangciso

Njengoko sele uqondayo, injongo ecacileyo ecacileyo yenye yeyona misebenzi ephambili yocwangciso lobuchule. Injongo ingaba ukwandisa imarike yokuthengisa, ukuvelisa imveliso emitsha, ukusebenzisa ezinye izinto ezivelisiweyo, ukwandisa ukuthengisa kwemveliso.

Ukuba iinjongo zenkampani zibonakaliswa kwisicwangciso sexesha elide kunye nesicwangciso-qhinga, ngoko imisebenzi imiselwe kwisicwangciso samanje. Imisebenzi ijoliswe ukunyuka ngokuthe ngcembe kwenkampani ngokubhekiselele ekuphunyezweni kweenjongo ezicwangcisiweyo, kwakunye nokuchongwa kweendlela zokuziphumeza. Ngoko ke, imisebenzi imiselwe ukwahlukana kweenkampani. Ukufezekiswa kwenjongo efanayo, imisebenzi ingafakwa kumasebe ahlukeneyo kwinkampani.

Iimpawu zesicwangciso socwangciso

Ukongezelela kwisicwangciso socwangciso, kukho olunye uhlobo lomdabu lwenkqubo yokucwangcisa . Olu lugqityilo lubeka indlela umsebenzi omele uhambe ngayo, ngeenkcazo zexesha elide kunye nezinto eziphambili.

Iimfuno zokucwangcisa izicwangciso:

Kucetyiswa ukudibanisa zombini iindidi zokucwangcisa kwimisebenzi yenkampani: ucwangciso locwangciso luya kuba yinkcazo yeqhinga, kwisakhelo sezicwangciso ezikhoyo. Ukuqulunqwa kwesicwangciso kufuneka kwenziwe ngokukhawuleza nokuphuhliswa kohlahlo lwabiwo-mali.

Ngoko, makhe sijonge kwiinqanaba eziphambili zocwangciso lobuchule:

  1. Ukucacisa iinjongo kunye nomsebenzi weenkampani ngeempazamo zexesha elicacileyo.
  2. Uhlalutyo olupheleleyo lwangaphakathi lwangaphakathi kunye nolunye lwangaphandle, ukuhlolwa kwamathuba angenzeka.
  3. Ukukhethwa kweentlobo ezine zesicwangciso socwangciso locwangciso: ukunciphisa, ukukhula okuncinane okanye ukukhula. Mhlawumbi udibaniso lwezicwangciso ezintathu.
  4. Uphuhliso lweqhinga elikhawulezileyo.
  5. Ukuphunyezwa kwesi sicwangciso.
  6. Ukubeka esweni ukuphunyezwa kwesicwangciso kunye nokuhlolwa kwayo.

Kubalulekile ukuba umahluko phakathi kweenjongo ezibekiweyo kunye nokufezekisiwe zazingekho (ukuba, ngokuqinisekileyo, iinjongo azizange zihambe ngaphaya kwezicwangciso ezinesibindi).

Ukungalungi kocwangciso lobuchule

Kuyo yonke ingqiqo kunye nokusebenza kwayo, icebo leqhinga linomphumo walo. Umfanekiso obonakalayo wekamva nje yinkcazelo yombuso kunye neenjongo ezifunekayo ukuba iinkampani zizame, ukufumana indawo yayo kwimarike kunye nethuba lokuqonda ukukhuphisana kwalo. Enyanisweni, indlela yokucwangcisa izicwangciso ayinalo i-algorithm ecacileyo yokuphunyezwa kwesi sicwangciso, ukusebenza kwayo kuxhomekeke kwi-intuition yomphathi kunye nokukwazi kwakhe ukukhokela inkampani ngendlela elungileyo, kukhokelela kwiinjongo ezibekiweyo. Kule meko, ukuqonda okungaqondakaliyo kweenjongo ngabo bonke abasebenzi bebhizinisi kubalulekile. Ngokubanzi, inkqubo yokucwangcisa izicwangciso ifuna izibonelelo ezininzi - zombini izixhobo kunye nexesha-ngokuthelekiswa nokucwangciswa kwangaphambili. Yingakho ezininzi iinkampani zeNtshona zikholelwa ukuba indlela yokucwangcisa isicwangciso kufuneka iphuculwe, kodwa ukucwangcisa okucwangcisekileyo ngokwalo, kunelungelo lokuphila.