Ngenye imini, umculi oneminyaka engama-48 ubudala wase-Austrian u-Kylie Minogue uzuze umgwebo noKylie Jenner, omnye wabo odade baseKim Kardashian abaziwayo. Inkundla phantsi kwe-arhente yase-US yamalungelo olungelo lobunikazi yamgweba ngokuxhasa iMogogue kwaye yalela uJenner ukuba avelise iziqholo phantsi kwegama elithi "Kylie", kuba eli gama lisele lithathwa iminyaka emininzi edlulileyo.
Ulingo ludlulileyo iminyaka emithathu
Ekuqaleni kuka-2014, uKylie Jenner wagqiba ekubeni ixesha lokuqalisa ukwenza ishishini. Ngokutsho kolawulo lwabaphathi bezemali, i-niche yakhethwa yinto enomdla kubo bobabini abaseKylie kunye nabalandeli bayo - izimonyo. Kubonakala ngathi yonke into ihamba kakuhle kakhulu: iintetho ezivakalayo kunye namavidiyo kunye noJenner kwindlalifa ehamba phambili, umsebenzi osebenzayo kunye nababhalisi kwiinkonzo zentlalo kunye nokunye okuninzi, kodwa uKayli wayelinde ingxaki-i-Ofisi yeeMpawu zokuthengisa kunye ne-US Patents enqaba kwenkwenkwezi eneminyaka eyi-19 ekubhaleni kworhwebo uphawu "Kylie".
Ukwenqaba kwesebe kwakungekho lula, kwaye yintoni le nto ithathe ixesha elide. Ukwenza isigqibo ekuncedeni iMogogue yanceda incwadi yombhali, eyabhala inyanga edluleyo yamthumela kwigunya lomenzi wephepha lobungqina. Kuyo ungayifumana imigca elandelayo:
"Ulingo lwe-brand" Kylie "luye lwaqhubeka ngaphezu konyaka kwaye lenza ndibuhlungu kakhulu. Into ebaluleke kakhulu kukuba eliphawu lokuthengisa, eliyimi, likhona ukususela ngo-1996, kwaye oku akuzange kumise amagqwetha uKylie Jenner ukuba afake isicelo sokubhalisa kwakhe. Ukongeza, nceda uqaphele ukuba ezinye iinkampani zam zibhaliswe ngeli gama: Kylie Minogue, Lucky - umculo weKylie Minogue, uKylie Minogue Darling kunye negama lesizinda elithi Kylie.com. Nangona kunjalo, makhe sikhohlwe ukusemthethweni, kwaye siya kuqonda ukuba ndingubani. Phantse kwiminyaka eyi-10 edluleyo ndadala inkampani evelisa iziqholo kunye neziqholo. Ndathengisa ama-albhamu omculo angaphezu kwezigidi ezingama-80. Ndaye kumculo "iMoulin Rouge" kunye nezinye iifilimu. Kwaye ntoni uKylie Jenner ebomini bakhe? ".
- Umgcini we-Bodyguard uKylie Jenner usixelele ukuba akayenawo uyise kaStormi
- UKaitlin Jenner utshata umzekelo we-transgender oneminyaka engama-48 engaphantsi kwakhe
- Kylie, uncedo! U-Rapper u-Taiga unokuya entolongweni ngenxa yokuhluleka ukuhlawula irhafu
Inkundla yalawula isigwebo seMinogue
Ngokuqinisekileyo, emva kwelizwi elivakalayo, kwakungenakwenzeka ukunika uphawu "Kylie" kumculi waseAustria. Isigqibo senkundla sinemigca elandelayo:
I-brand yaseKylie ayikwazi ukubhaliswa ku-Kylie Jenner, kuba iya kubonakalisa ngokungafanelekanga ishishini kunye nodumo lukaKylie Minogue. "
Enyanisweni, ukusuka kwingcaciso ye-insider yaziwa ukuba uJenner kunye neqela lakhe lamagosa angeke anikezele kwaye sele sele elungiselele amaxwebhu enje ukuthumela kwi-ofisi ye-patent.