Abakhiqizi beemfesi zezemidlalo baya ngokuya ngokusondela kumashishini amashishini. Ngaphambili, iimbambano eziphambili ekukhetheni izitebe zazikulungele kwaye zihambelane nemidlalo oyisebenzisayo, ngoku umthengi ukhangeleka ngokubonakala kwindatshana kunye nodumo lwekhontrakthi. Akumangalisi ukuba iimpawu ezilawula ukulinganisa umgangatho, ubuhle kunye nokusebenza kwezicathulo zezemidlalo zigcina ubunkokheli ekuveliseni izicathulo. Elinye lezimfa zehlabathi zeengubo kunye nezambatho zezemidlalo nguNike. Kuthe malunga neenkwenkwezi ze-Nike zinobugcisa esiza kuthetha ngazo kweli nqaku.
Abadlali bamabhinqa abesifazana eNike
I-Nike, ngaphezu kwayo yonke, ibhanti yempahla yezemidlalo. Ngako oko, akumangalisi ukuba uninzi lwezibhokolo zalo mvelisi zizihlangu ezizodwa zemidlalo. I-brand inikeza imigca emininzi yeembadada ezisebenzayo, eyenzelwe imidlalo eyahlukeneyo kunye neemeko ezahlukeneyo zengqesho-zombini ukusebenzela ngaphakathi nangaphandle.
Kuza kube yimini, izithandwa ezithandwa kakhulu ngabasetyhini beNike ukuqhuba. Ngenxa yokuveliswa kwazo izinto eziphambili kunye nobuchwephesha ezisetyenziselwayo, okwenza ukuba kwenzeke ukuba iIkeke yabasetyhini isebenze izicathulo ezifanelekileyo. Baxhasa unyawo, bavumelanisa umthwalo emagqabeni nasemadolweni, banciphise umngcipheko wokulimala kwaye ekugqibeleni, banokwandisa imvakalelo kunye nomnqweno wokubonga ngenxa yokuyila.
I-Nike iqinisekisa ukuba izicathulo (amabini kunye nabesilisa) zihambelana nemilinganiselo yehlabathi yobungakanani kunye nokhuseleko. Kwaye oku kuthetha ukuba ukukhethwa ngokufanelekileyo ngotshani kunye nohlobo lweetyunja zokulayisha luya kukukhonza ngaphezu konyaka owodwa, ngokuqinisekileyo, ngokuqinisekileyo, ukuba uya kubanyamekela ngokufanelekileyo. Ukunyamekela kweemidlalo zesikhwama akunzima kakhulu - amaninzi amanqaku afanelekileyo ukuhlamba umatshini.
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Iingqungquthela zabasetyhini zikaNike kwiqonga
Kodwa i-Nike ivelisa izitya zabasetyhini kungekuphela kwezemidlalo - iqoqo elitsha liquka amanqaku amaninzi amanqaku okudala imifanekiso yosuku ngalunye.
Mhlawumbi imodeli eyaziwayo kakhulu yowesifazane osihlakeleyo we-Nike 2013 yizicathulo eziphezulu kunye nokukhetha kwiqonga. Bobabini kunye nabanye ngenxa yeempawu zokunquma kunye nokuyila akufanelekanga kwimidlalo, kodwa yindlela eyintandokazi yefesistas ehamba phambili ukudala umnsalo wesitayela kunye nezinto ze-chic sporty. Umbala okwangoku we "imibala yamabhola" (inhlanganisela yemibala eyahlukeneyo) ikuvumela ukuba udibanise izitya kunye nezambatho zee-shades ezahlukeneyo.
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