Umzekelo oneminyaka engama-57 ubudala woMncedi Brewer ubonakala kwi-brand Lonely branding underwear

I-trade mark yaseNew Zealand iLonely ayikho ixesha elidlulileyo, kodwa sele ikwazi ukuphumelela iintliziyo zezigidi zamabhinqa emhlabeni wonke. Usolo lwalo lwaluyimikhankaso engabonakaliyo yokukhangisa, apho kungengomlinganiselo oneminyaka engama-20 ubudala, kodwa abafazi bezinye iipameter bamenywa njengemizekelo. Ngomfanekiso wokugqibela wesithombe ungabona imodeli ehloniphekileyo yoMncedi Brewer, oneminyaka engama-57 ubudala.

Isibonelo sokuBambeleka

Ububele bulethe ukuqokelela kwezesondo

Brewer, osebenza njengomzekelo ukususela ekuqaleni kwee-1980, uyazi indlela yokubonisa iimpahla zangaphantsi ukuze azinxibe. Kwiifoto ezisuka ku-shot shot, ibhinqa elincinci kakhulu elinomzimba elihle kakhulu lijongene nombukeli. Kodwa ubuso nombala weenwele kudumisekile abaninzi abalandeli bekhontrakthi. Kwi-intanethi unokufumana olu hlobo luhlolo: "Konke kulungile, kodwa i-gray and wrinkles ebusweni bam iyamangalisa", "Ndicinga ukuba andiqhubeki njengoLonely, kodwa andithandi umzekelo. Kwiminyaka engama-57, unokubeka iintloko zakho. Kwaye kubonakala ngathi i-granny. Ngokukodwa kwintengiso yeselinen, "" Mhlawumbi, abaninzi abasetyhini abanama-55 ngomsila bafuna ukuba nomzimba onjengoMercy. Kodwa kuphela umzimba! Kungcono ukuba ungakhangeli intloko kuwo onke, "njl.

U-Mercy Brewer oneminyaka engama-57 kwiprogram yokupapasha iLonely

Ukuba sithetha malunga nento eyenziwa nguMercy, ke abaqulunqi bebhanki beLonely baye bagqitha konke okulindelekileyo kubalandeli. Banikezela imifanekiso enemfashini: ubeka i-corsets kunye neentente eziphezulu, i-bras engaqhelekanga ngeebhanki ezininzi, i-bustier, kunye nokukhangela iikiti. Kwakhona kubalulekile ukuba izinto ezisisiseko zengubo zangaphantsi zibe yintsimbi.

Ngokubhekiselele kuBrewer, wayekhululekile kakhulu kwiseshoni yesithunzi, kwaye emva kokugqiba kwakhe ukuthetha amagama ambalwa ngokusebenza kunye nomkhwa weLonely:

I-industry ishishini liye lahlala lijonge ulutsha, kwaye ndivuyiswa kukuba imigangatho yaqala ukutshintsha. Oku kuphumelela kwangempela. Ngelishwa, xa uneminyaka engama-30 kuphela, awucingi ukuba ngo-50 usengumfazi kwaye ngeendlela ezininzi kakhulu. Ndiyavuya kukuba ndakwazi ukusebenza kunye noLonely. Ndandifuna ukufakazela ukuba ibhinqa kunanoma yimuphi umdala linokukwazi ukugqoka ezinjalo zangaphantsi. "
Funda kwakhona

UMorris uthetha ngokubambisana noBrewer

UHelen Morris, umyili oyintloko kunye nomsunguli we-brand yeLonely, naye wagqiba ekubeni afake izimvo kwiqoqo lakhe:

"Uyazi, ndisoloko ndithi ndidalanga iringerie kubasetyhini, kodwa incwadi yothando. Kwiiqoqo zam ndizame ukugxila kwiidoda zamaxesha onke. Kwiminyaka yethu, imboni yefashini icatshangelwa nje ngamantombazana amantombazana, kodwa ebomini siya kudala. Le nkqubo ingaphelela. Ndazama ukuyigxininisa. "
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