I-American brand Guess yenziwa ngo-1981 ngabazalwana abane-uPaul, Armand, uGeorges noMaurice Marciano. Kwama-80s, ukugqithiswa kweeyans izinto zaqala ukuwa, kwaye abazalwana banquma ukunika i-jeans "umoya omtsha". Ukuba ngaphambi kwaloo nto nayiphi iingubo zeengubo zazicingwa ngokusebenza, ngoko uMarciano wadala i-jeans yobucili bokuqala, eyaba yiyo kuphela impahla, kodwa i-accessory fashion. Kwaye ukususela kweso sihlandlo ukugqithiswa kwebhendi kuye kwanda kancane kwaye ngoku i-jeans efashisayo. Ukuqaphela uyazi kwaye ugqoke phantse kuwo wonke umhlaba. Yintoni ekhethekileyo malunga neejes ezivela kuGuess ukuba zitsalane abaninzi abafazi kunye namadoda?
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IiJeans zaBafazi Ukuqiqa
Okokuqala, eqinisweni, i jeans yalo mqondiso ibonakaliswa ngumgangatho ophezulu, ongenako ukuvuya. Emva kokuthenga into, kulungile ukuba nethemba lokuba akuyi kuhlala kuphela ixesha elilodwa, ingakumbi ukuba le nto ifana. I jees jeans inokugqithiswa ixesha elide ngokwaneleyo, kuba umgangatho wabo uthathwa njengeyona nto ibhetele. Kodwa ukuthembeka kuphela kunokukuvumela ukuba ugqoke le jeans ixesha elide, kodwa kunye nesitayela sabo jikelele. Uphawu lweGuess kwizinto zalo ludibanisa i-classic kunye neendlela zakutshanje, ngenxa yokuba izinto ezifunyenweyo azifumanekanga kuphela, kodwa nokuba zinokuthi zigqitywe nangona kukho uhlobo olutsha kunye neendlela ezintsha ziza kufakelwa. Kwaye yonke into yokuba i-classic ayiphumeli kwimoya kwaye i-jeans ye-classic yobuciko iya kuhlala ithanda.
Kwakhona u-Guess ujabulisa ngeendlela ezahlukeneyo zee jeans. Ngokuqhelekileyo lo mzobo uchaza imfashini yefestile yexesha "kwihlabathi lokugqoka." Kwiiqoqo ze-Guess kukho rhoqo ijee, ngoko kuthetha, kuyo yonke into. Elibanzi kwaye lincinci, livutha kwaye lichanekile. Kule meko, nangona kukho iintlobo zezitayela, zonke iimodeli zihambelane nemfashini, jonga isicatshulwa, zikhangeleke zikhangeleke kakuhle kwaye zihlale zihamba kakuhle, nangona emva kweminyaka emininzi.
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