Kukho amagama kwihlabathi lefashoni, ngesandi apho intliziyo iqala ukubetha ngokukhawuleza. Ngokuqinisekileyo uTiffany, uGary Winston, uCartier ... Ukufumana isipho ebhokisini elixabisekileyo yonke amaphupha amabhinqa, inesihawu sokuba abaqhubi bahlala bengenalo ngokwaneleyo. Okuthakazelisayo, iimpahla zezinto zehlabathi, eziza kulawula namhlanje ibhola yefashoni, zenziwe ngeenxa zonke. Ukuphela kwekhulu le-XIX, elibizwa ngokuba lixesha lobuRoma, linikeza abaphathi behlabathi, umsebenzi wabo-indlela engcono kakhulu yokubonisa iimvakalelo.
EFransi
Ubabalo nobukhazikhazi banikwa kwiimpahla zezinto zesiFrentshi, phakathi kwazo ziyaziwayo: uCartier, uBusheron, uVan Cliff & Arpels, uMabussin.
Njengamabali amahle, ukuvela kwekhredithi yeCartier kwaqala kwiworkshop encinci eParis. ULouis Francois Cartier wasebenza apho kwiimfuno zabathengi abazimeleyo, apho kwakungekho nqongophala: ixesha likaLouis III lalibhekwa njengento ebonakalayo, ngoko ke ubucwebe buyimpumelelo enkulu. Inkosi yaze yenza izithsaba zokumkani waseJamani, iSpain, iYiputa, iMonaco namanye amazwe. Ngaphantsi kwemisebenzi yeChristmas Matilda kunye ne-Empress Eugenia, uLouis Cartier wandisa ibhishini lakhe waza wadlulisela ubugcisa bokusebenza kwonyana wakhe. Emva koko ishishini lafudukela kubazukulu baseCartier - ngoko i-brand yazimisela ngokuqinisekileyo isikhundla sayo kwimo yefashoni.
Ikhadi leshishini lalo mqondiso wehlabathi ngowokuqala kwimbali yebhinki lokubukela besifazane, ukucima ububele obungazange buphumelele.
Olunye uhlobo lwebhanki oludumileyo nguBoucheron, olusekwe nguFrederic Boucheron eParis. Inkosi yazi, into ebalulekileyo ekuhanjisweni kwedayimane ilula. Waqeshisa ivenkile ngeefestile kwinqanaba elangeni kwaye ukususela ngaloo ndlela akayekanga kulo mgaqo. Ukugqwesa kwesitayela sikaBercheron kukuhlanganiswa kweempawu zasempumalanga kunye namatye anqabileyo amaninzi, kunye nekhadi lokutyelela isongo segolide esimhlophe kunye neadayimane.
EItali
Phakathi kweempawu zeNtsimbi zaseNtaliyane ezidumileyo yiBVLGARI, eyasungulwa nguSotirio Vulgaris. Isitoreji sakhe sokuqala se-flagship savula isiGrike esinetalente phakathi kweRoma, kwaye kungekudala isitayela seBVLGARI, esizukiswa ngetye nesinyithi kunye ne-antique motifs, sabamba iintliziyo zama-elite zase-Italy. Ukubhankisa: Ukubetha okubanzi, ngokubhala i-Bvlgari kumjikelezo.
EU.SA
I-Amerika ibonisa ubucwebe beempawu ezidumiweyo kunye neempapasho ezikhethekileyo kwaye zikhethekileyo kubantu bazo. Iindlu ezimbini ezidumileyo kwiindawo zaseMelika ziTiffany & Co kunye noHarry Winston.
Ingqungquthela yokwazisa i-Tiffany, eyasungulwa nguCharles Lewis Tiffany, yaba yinto ethandwa kakhulu emva kwefilimu enobuchukumisayo u-Audrey Hepburn, i-heroine yayo yonke intsasa isasa kwivenkile kwiFifth Avenue. Namhlanje i-Tiffany & Co ine-boutiques engaphezu kwama-200, kunye nabafazi abavela kuzo zonke ihlabathi zeliphupha lokuba ngabanikazi bendandatho yomtshato esuka eTiffany-ikhadi lebhizinisi le-brand jewelry.
Olunye uhlobo lweentsimbi zeMelika zaseHamerika uHarry Winston lwalusungulwa nguHarry Winston, i-jeweler, ezandleni zedayimani. Yindlu yakhe enezinto zokugcoba ezibhekwa njengomthengisi oyintloko wezonxibo zeenkwenkwezi zaseHollywood. Umkhankaso ongaphaya kwe-PR wokwenza uphawu olwenziwe nguMarilyn Monroe,
Iphupha lethu elixabisekileyo
Kakade ke, akusiyo yonke intokazi enokulinganisela inokukwazi ukufumana iimpahla eziziwayo, kodwa namhlanje. Kwaye ngomso, oko umtyholi akayikuhleka, isikhulu esihloniphekileyo siya kubonakala, solule ibhokisi yevelvet, isandla kunye nentliziyo. Mhlawumbi, kukuhle ukuba kwihlabathi kukho izinto ezinomdla ukuphupha. Yaye mayeke abaxelayo ngokuthi "zingenanto ezingenanto", kodwa siyazi into ethile - ihlabathi leentlobo zezinto zokugqoka kwilitye ngalinye libeka ucezu lonwabo lokwenene.